Barbie and the Curvy Girl: Has Barbie really evolved?
Can We Talk? Barbie's Body Transformation
From her 1957 debut to now controversy has followed this iconic role model for girls for generations, and 57 years later, controversy continues to follow; with Mattel the dolls manufacturer introducing three new body types; Curvy, Petite, and Tall.
I, personally think this overly secreted "Project Dawn", the collective of designers that created the new dolls, main objective is to improve Barbie's plummeting market sales. All of the dolls that are represented by these body types will also be called Barbie. Will these reinvented dolls be enough to save Barbie? OMG! Where's Ken? (((Barbie voice)))
Here is the link to the Time Magazine's Link to Mattel's official video of the dolls' debut: Redefining Barbie: The Story Behind Project Dawn. I formed my impression of the dolls based on this video, so please take a few minutes and watch it to form your own opinion! Sorry I was having a hard time uploading the video so the link is provided.